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Phone: 217/251-3659; e-mail: editor@ruralmarketingnews.com

In this issue of Rural Marketing News: Deere reports 4th quarter and full-year financials; Kubota and Massey donate tractors; car and truck sales head for a record year, and much, much more.

December 8, 2015

IN THE NEWS:

Record November auto sales suggest record 2015
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Petco acquired by international investors
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Purina PetCare campaign focuses on U.S. manufacturing
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Deere's 4Q net sales fall 25%; down 20% for FY15
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RIDE TV joins CarbonTV, expands equine content offering
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EPA announcement disappoints Outdoor Power Equipment Institute
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Massey Ferguson donates compact tractor to ProRodeo Hall of Fame
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Kubota donates third tractor in 'Geared to Give' program
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Carl Zeiss Sports Optics names new Head of Global Public Relations - Sports Optics Division
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Sears Hometown and Outlet Stores, Inc. reports 3Q 2015 results
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Honda's "Nature's Hope" float to lead 2016 Rose Parade
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Bayer engages pet owners to help shelters
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Farmers Insurance and Pets Best reveal top 5 hybrid dog breeds
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Field & Stream launches first-ever eCommerce website
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PetSafe launches 'Naughty Or Nice' holiday campaign
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ZUCA announces all-terrain rolling bag for outdoor and sports enthusiasts
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Bobbex suggests ways to keep unwanted animals out of your environment
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Triumph Plant Company assists with "Million Pollinator Garden Challenge"
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Equipment Dealers Assn recognizes Fred J. Whyte as Honorary Member
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Exmark recalls riding mowers due to fire hazard
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Worksaver announces new adapter for mini skid steer/compact tool carriers
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Gun Digest magazine names SIG SAUER among best for 2015
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Purina Animal Nutrition introduces dairy-beef feeding program
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Written by
Mike Gustafson
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